What news organizations can learn from the Obama campaign (mobile edition)
(This is my latest contribution to the Carnival of Journalism, which is hosted this month by Adam Tinworth. The question before the house this time is what news orgs can learn from the Obama campaign’s use of digital tools in the 2008 campaign. Adam is collecting the responses here.)
As my fellow carnival barkers already know, I think newsrooms can learn a lot from politics, especially at the local level. It’s all
The present and the future (?) of online advertising
Two items in the RSS reader caught my eye this morning.
The first comes from Erick Schonfeld of TechCrunch, who reports that online advertising — at Google, Yahoo, Microsoft and AOL — slowed to a near-standstill in the third quarter. “The combined ad revenues of those four Web bellwethers eked out only 0.6 percent growth, quarter over quarter,” Schonfeld writes.
The second comes from VC Fred Wilson, who suggests a path forward for